Premium curator Direct sourcing

Postcard Teas

London-based single-farm tea curator founded by Tim d'Offay in 2005. The Marylebone shop is one of the most respected specialty tea destinations in Europe.

Founded
2005
Location
London, United Kingdom
Category
Premium curator
Size
Small
Direct sourcing
Yes
Tea types carried
5

Postcard Teas is one of the most editorially rigorous specialty tea operations in the world. Tim d'Offay founded the shop in 2005 in Marylebone, London, with an unusual commitment: every tea sold would be sourced from a single, named farm with a documented production story. The "postcard" branding references the physical postcards that come with each tea — handwritten notes from producers about the lot, the harvest, the cultivar.

The shop's reputation among serious specialty tea drinkers — globally, not just in London — is among the highest in the category. d'Offay's producer relationships span Asia (China, Japan, Taiwan, India, Sri Lanka) and the catalog rotates seasonally based on what's been produced and acquired. The pricing reflects the small-batch single-farm sourcing model; this isn't entry-level tea. The brand's influence on contemporary premium tea curation is substantial — many other small specialty operations have explicitly adopted the postcard-with-tea presentation format.

Focus areas

Single farmDirect tradeSmall batchAged tea

Tea types carried

Retail locations

Ships to

United KingdomEuropean UnionInternational
Visit Postcard Teas

Related brands